Seamless online storage booking, anytime, anywhere. In Collaboration with Digitoro Consulting
Storage King, a leading name in the Australian storage market, partnered with Digitoro Consulting and Intersquad to revitalise its digital experience. By enhancing its core user experience and redesigning the booking system, customers now enjoy a seamless online experience for selecting and reserving storage solutions. The new Shopify-based platform has streamlined the process, reduced call center congestion, and driven increased sales, offering users greater flexibility and convenience in managing their storage needs.
What's more? The client does not need a Shopify Plus upgrade to operate a custom storage booking workflow for thousands of customers per week.
Our approach focused on enhancing Storage King's digital experience through a comprehensive redesign of its IA/UX and booking system. By leveraging Shopify’s powerful platform, we streamlined the user journey, making it easier for customers to explore, select, and book storage solutions online. Our goal was to reduce call center congestion, improve customer satisfaction, and drive sales, all while providing a more flexible, efficient, and user-friendly experience for both consumers and the business.
Platform transformation
Intersquad’s expertise in Shopify development, API integrations, and performance optimization enabled Storage King to transition to a powerful, user-friendly eCommerce platform that drives efficiency and conversions.
Custom Shopify-based solution
We built a custom Shopify-based platform that could accommodate Storage King’s unique booking and payment requirements. The solution included:
A streamlined online booking system for storage units
Automated subscription-based billing
Location-based availability and pricing
Custom Shopify-based solution
Storage King’s operations relied on various third-party tools, including inventory management, CRM, and payment gateways. Intersquad implemented:
Real-time API synchronization for up-to-date unit availability
Seamless CRM integration to manage customer inquiries and support
Automated invoicing and payment processing
User experience engencement
Storage King’s operations relied on various third-party tools, including inventory management, CRM, and payment gateways. Intersquad implemented:
Real-time API synchronization for up-to-date unit availability
Seamless CRM integration to manage customer inquiries and support
Automated invoicing and payment processing
Scalability & Future-Proofing
Scaling an eCommerce platform should be as seamless as stacking storage boxes—structured, organized, and hassle-free. Intersquad developed an advanced integration system that consolidates hundreds of facilities and a massive volume of storage units into a single, streamlined Shopify platform.
With a foundation built for growth, Storage King can open new locations instantly without disrupting the customer experience.
Enhancing Every Interaction, From Start to Finish
Our CX team collaborated closely with Storage King to deeply understand their business and customer needs. We crafted a seamless Storage Booking Experience that allows users to navigate effortlessly and complete bookings with ease. Every touchpoint in the journey has been carefully refined to ensure a smooth, intuitive, and user-centric experience.
Mobile Apps
We worked with Storage King to build a mobile app that makes managing storage simple and hassle-free. With the app, customers can access their unit details, get their secure PIN to enter the facility, and manage payments all in one place. It’s designed to be easy to use, so users can update account info, check agreements, and get support whenever they need it—all from their phone.
Crafting a Complete Digital Experience
A well-designed online presence goes beyond just a website—it’s about ensuring every digital touchpoint works together smoothly. For Storage King, we built a cohesive, user-friendly platform that connects website, mobile, and backend systems seamlessly. Whether customers are booking a unit, managing payments, or accessing their storage facility, the experience is always simple and reliable.
The revamped online booking system has significantly improved customer experience by reducing call center congestion, increasing sales, and providing users with greater flexibility and convenience in selecting and reserving storage solutions.
Get in touch
From eCommerce builds and CMS implementations to advanced systems integrations and performance optimisation, Intersquad helps businesses and organisations create digital platforms that work smarter and scale faster. Whether you need to redesign your customer experience, streamline operations, or connect systems across your tech stack—we’re here to help.
